A Parkson Corporation Sdn Bhd shopping centre, one of two large-scale international retail developments in the country, would push that increase in retail supply.
If planned developments come to fruition, there could be as much as 312,000 square metres of retail venues in shopping centres by 2017, up from last month’s count of about 105,000 square metres, the CBRE report said.
Malaysia’s Parkson has started construction on a shopping centre in Phnom Penh, Sung Bonna, president of National Valuers Association of Cambodia, said yesterday, although he declined to give details on the project.
Japanese retail developer Aeon Co Ltd was also in the process of developing what would be one of the country’s largest retail shopping centres on the capital’s Sothearos Boulevard.
A lack of world-class brand management in Cambodian malls is driving the demand for internationally developed shopping projects, Knight Frank country manager Sunny Soo said yesterday.
“At malls here, you have two floors of people selling shoes – sometimes the same shoes. It’s not profitable for the retailer or the mall owners,” he said.
“Until today, the city doesn’t have first class shopping malls ... All the shopping malls here are suffering from bad leasing management.”
Shortfalls in funding have led to developers selling off retail space, which limits the control they have over brand placement, he said.
International developers such as Aeon and Parkson could alleviate layout problems that hinder sales and dissuade name brands from entering the country.
Increased spending power among urban Cambodians has continued to lure brands such as Mango and Axara into the Kingdom, Sovereign Retail Group told the Post in February.
Brand awareness – largely non-existent five years ago – has seen many working-class Cambodians opt for name-brand shirts and shoes rather than the imitations found in some traditional marketplaces, Sovereign’s Ly Souden said at the time.
Per capita gross domestic product was slightly higher than US$900 in 2011, according to the Ministry of Economy and Finance, a 70 per cent jump since 2006. Citing Economic Institute of Cambodia data, CBRE said that figure could rise to $1,000 next year. “This is one of the main reasons for more retail here: disposable income,” Soo said.
CBRE’s projected tripling of retail space could happen by 2015 if Aeon and Parkson projects, as well as other shopping centres such as Cambodia Plaza, are completed on time, Sung Bonna said.
Although CBRE reported a 78 per cent occupancy rate at current shopping centres, large-scale, international retail venues would bring with them a surge in name brands.
“People are starting to pick up name brands … but high quality brands don’t want to be in small buildings. They are waiting for the grade-A space,” Sung Bonna said.
The Aeon and Parkson projects would attract high-end brands, and name brands already in the country would most likely move to the new venues, he said.
Wholesale Lighting Services, Inc. Announces Name Change - Online PR News
After 20 years of providing lighting design services, name change represents a shift toward a comprehensive suite of energy-saving solutions.
Online PR News – 03-June-2012 –June 1, 2012 Wholesale Lighting Services, Inc., an energy solutions firm based out of Mountainside, NJ announces the change of their company name to Wholesale Energy. The name change represents the companys 20-year evolvement from a lighting design services company to a firm that offers a more comprehensive suite of energy-saving solutions. Wholesale Energy helps multiple industries such as, educational, health care, governmental, commercial and industrial, save money through energy-efficient lighting design, solar energy system design and installation, and other electrical conservation measure upgrades.
Over the years we were compelled to find new ways for our customers to reduce costs, improve operational efficiency and protect the environment, says David J. White, President of Wholesale Energy. So naturally our service offerings evolved to include more energy-saving solutions, such as solar energy, variable frequency drives and a wide range of electrical energy conservation measure upgrades.
To learn more about Wholesale Energy, please contact Michelle Chan at mchan@wholesale-energy.com or visit www.wholesale-energy.com.
About Wholesale Energy
Wholesale Energy has remained committed to setting the standards in progressive lighting design through energy conservation, innovation and customer service. The energy-consulting firm provides a comprehensive suite of electrical energy conservation measure upgrade solutions for education, health care, government, commercial and industrial organizations across the United States. Wholesale Energy is proud to be an Energy Star partner and member of the Illuminating Engineering Society of North America.
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Contact Information
Michelle Chan
(908) 654-4000 ext. 245
mchan@wholesale-energy.com
Wholesale Jersey New Orleans Saints - Salon
Major international competitions like the World Cup are major sporting events on the soccer Wholesale Jerseys calendar and give fans the chance to support their country. International Wholesale Jerseys Free Shipping soccer jerseys are very popular throughout the competitions as it Wholesale Jerseys China allows fans to show their support for their country or their favourite player.
Most fans buy at least one of the jerseys for their club sometimes getting the name and number of their favourite players on the back of their jersey, or indeed their own custom name and number. What has been increasing though is the interest in not just your teams but also other teams jerseys from around the world, with Premiership soccer jerseys in particular being very popular at the moment largely due to the fame of players like Cristiano Ronaldo and Fernando Torres.The top teams in the world usually change their jerseys either every year or every two years meaning that the designs are always having to change. One of the biggest changes we have seen over the last few years is the move towards synthetic materials for making jerseys.
Soccer jerseys are now one of the most popular sportswear items in the world and this is purely down to the massive and ever increasing popularity of the sport. Soccer really has become the number one supported sport in the world which has increased fans interest in different soccer jerseys. Every team has at least a home and away jersey but many often have a 3rd jersey, usually used for playing in some sort of competition like the Champions League.
Soccer jerseys had previously been made of cotton but this stuck to players when they began to sweat so new materials have been developed for the jerseys that make them absorb less moisture which makes it more comfortable to wear whilst playing soccer.The top football jersey manufacturers in the world are Nike, Adidas, Umbro and Puma but more and more manufacturers are starting to come on the scene most notably the like of Lotto and Canterbury have began to grab themselves a Wholesale NFL Jerseys foothold in the market.
With the soccer season just finishing Wholesale Jerseys Cheap we are just about to get to the time of year when the new jerseys are getting released. A lot of the new soccer jerseys will be available for pre-order at the moment with the official release date likely to be towards the end of June for most shirts.
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Shopping centre’s new mobile website helps keep customers in touch - Banbury Guardian
A NEW mobile website has been launched by Castle Quay shopping centre, putting retail news and information in the palm of shoppers’ hands.
Mall-to-Mobile has been developed by the centre’s advertising agency Bray Leino and shoppers in Banbury can be made aware of a mix of news, events and special offers via the new site as well as through Facebook and Twitter.
Paul Jackson, commercial manager for Castle Quay, said: “This is revolutionising the way we communicate with our customers – creating a genuine 365 days of the year service that enables customers to engage and share with their friends, family and work colleagues as well as providing a fantastic opportunity for our retailers and cafes to get their offers and news out to their customers as never before.”
The Mall-to-Mobile service is winning support among customers at Castle Quay with online traffic, Facebook likes and Twitter followers all increasing month on month.
To visit the new mobile site go to www.castlequay.co.uk
Marketers React To News Of Google Shopping Changing To Paid Inclusion With Hope & Concern - Searchengineland.com
A few days after Google upended the ecommerce marketing world with the announcement of upcoming changes to what will now be called Google Shopping, many retailers and marketers we spoke with are positive about the switch, though there are definitely some serious concerns.
You’d think taking a product from free to paid would cause an outcry (and there is some of that) — but for many, instead, it’s an answer to long time concerns — concerns about control.
More Control = Happier Marketers
Cindy Starr, VP of external marketing at VistaPrint, a printing company with more than 65,000 products in its merchant feed, says the free Google Product search has been a fantastic source of business, and she believes Google Shopping could perform even better.
“It’s been quite successful for us,” she said. “It has one of our highest conversion rates. But, for our particular use, we’re excited about the changes. One of the things that we’ve been trying to do is get more volume and, with this, we can bid and get more volume. We’re excited about that possibility.”
Ryann Scrafford, marketing director of kids clothing retailer Axl’s Closet, agrees. “Outside of ensuring we had clean data, there weren’t any levers that we could pull to affect the channel’s performance,” he told us. “Replacing Google Product Search with PLA [Product Listing Ads] allows us the opportunity to compete against the large players in categories that we believe we provide a better assortment or experience in, and back off on the ones that we don’t through adjusting our bidding strategies.”
Hope For Better Reporting And Support For Decluttering
Besides increasing volume and tweaking settings, there’s also hope that reporting will improve now that Google is getting more money to support it.
“Frequently we see fluctuations in sales from week to week and are unable to determine what caused the increase or decrease which makes it impossible to optimize the channel,” said Scrafford.
Additionally, there’s marketer support for a de-cluttering of the search engine results pages for ecommerce-oriented queries, given how confusing it’s become in recent years.
“Google has done a lot to monetize the top portion of the search results for retail listings, that quite frankly the page has become littered with product listings, product extensions, shopping results, and a few regular organic listings, that it’s really hard for a retailer to stand out,” said Laura Thieme, CEO of Bizwatch Search Analytics.
Concern About Keywords
Still, even those, like Thieme, who were advocates of Google changing to a paid model are concerned about how the change might be implemented. Thieme says she recently learned the keywords a mid-market retailer client’s product listing ads (PLAs) were showing for. “We were absolutely shocked…[they were] not relevant, the costs were exorbitant, resulting in a horrible ROAS [return on advertising spend]. So, PLAs need to be improved, and, quite frankly, I’m glad they’re choosing to change the model, but not to paid inclusion,” she said.
Others are concerned that smaller retailers will suffer, given the money and time that will be required to manage product listing ads. Previously for companies with few changes in their products or pricing, Google Shopping could be nearly “set and forget” — but no more.
“Companies that relied on Google Shopping for a significant portion of their online revenue stream now face a daunting challenge of re-assessing their entire marketing mix, and seeing how reduced margins from sales in Google Shopping fit in,” said Brian Lewis, VP at Engine Ready.
What Does This Mean For 2012 Holiday Shopping?
Even more distressing is the timing of the change. Google hasn’t given a firm timeline, and, if you’re an online retailer, the all-important holiday season is right around the corner.
“The impact this could have on retail budgets for 2012 holiday season could be significant. Merchants need time to update their platform and coding requirements, and as a result, pricing and new requirements launched after September first, may not give retailers adequate time to respond to the changes in time for holiday shoppers,” said Thieme. “They should have this in place by July first, no later, to give retailers enough time to budget and programmatically update their feed requirements.”
Related Topics: Google: AdWords | Google: Product Search | Top News
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