Published at 08:54, Saturday, 19 May 2012
THE Lanes Shopping Centre in Carlisle has won a marketing award for using local people in an advertising campaign.
Commercial director David Jackson and marketing manager Janet Murray collected the award at a dinner in London.
Marketing experts from across the retail property industry were celebrated at the annual shopping centre marketing awards, organised by British Council for Shopping Centres.
Janet said: “We initiated a campaign using local faces to reflect our retail brands and create a clear identity for The Lanes, producing a set of commercials that were eye-catching, retail focused and unique to Carlisle.”
The feedback from the BCSC marketing awards said the campaing showed; “strong involvement with retailers and encouraging performance in both sales and footfall”.
It added: “Using store managers in the TV adverts to promote brands is truly collaborative. The inclusion of external observations from other business shows the impact and a noticeable difference locally.
“And rarely do you see this level of participation or collaboration with retailers when putting together a marketing campaign.”
The award was presented by rugby player Austin Healey.
Joe Hendry, leader-elect for Carlisle City Council, said: “I’d like to pass on my congratulations to The Lanes in achieving this nationally recognised marketing award.
“Collaboration with their retailers and local businesses has proven to be a success for all concerned. Their innovative approach should be commended, well done to The Lanes.”
Last week, The Lanes retailer Debenhams announced it was planning a multi million upgrade to its store, due to begin on May 28.
PMcClounie@cngroup.co.uk
Published by http://www.newsandstar.co.uk
Chance to learn more about Town Team plan for Buxton - buxtonadvertiser.co.uk
THE group behind Buxton’s bid for a share of Portas funding are holding a Town Team Workshop later this month.
The Buxton Portas Group are hoping to become one of 12 “Portas Pilots” – towns which will test out recommendations made by shopping tsar Mary Portas in a government- commissioned report aimed at reviving the country’s high streets and town centres.
A Town Team is a key element of the effort to revive Buxton and this aspect of the project will go ahead whether or not the bid is successful.
The workshop will explain more about the team and give people the chance to have their say.
Voluntary groups and private businesses have been invited but the event is open to anyone who can make a contribution.
The workshop is on May 28 from 7pm to 9.30pm. The venue is not yet confirmed but space is limited so anyone wanting to attend should email their name, organisation (if any) and a contact phone number to pilotgroup@buxtontownteam.org.uk.
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Print this pageWomen and shopping explained - heraldsun.com.au
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Online PLR Authority The Wholesale PLR Store Expands Again. - Emailwire
Master resell rights differs from private label rights in that people are not allowed to edit the contents without the authors permission. Although this limits the user somewhat, the quality is often much higher than PLR content. In addition, MRR products are usually slightly less expensive than it PLR counterpart.
The store currently features around one hundred MRR products and continues to update daily. They are categorized by popular niches including health and fitness, internet marketing, social media, relationships, pets, cooking and much more. The prices range from one to five dollars and includes instant downloads upon purchase. Store owner Joel Dreher states, The addition of MRR content was the result of requests from our many customers. And when our customers want something, we do our best to get it for them!
The inclusion of PLR and MRR merchandise ensures that customers will find what they are seeking regardless of topic or niche due to the expanded list of products. The store has doubled in size in the last two months and continues to grow at a rapid pace. Whether people are perusing the internet for books to read for pleasure or looking to profit from instant authorship, The Wholesale PLR Store is the place for them.
About The Wholesale PLR Store:
The Wholesale PLR Store is an online store that features different types of private label rights content. It is owned and operated by Joel Dreher, an internet marketer from Ocala Florida. The store has been featured on the popular internet marketing site, The Warrior Forum, and according to media giant Alexa, is one of the 100,000 most popular websites in the world despite its youth. It can be found at http://thewholesaleplrstore.com.
Expand Your Ecommerce business with iPad Shopping Application Development at Unbelievable Rates - PRLog (free press release)
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Wholesale debt market yet to reach 2003-04 levels - Hindu Business Line
The NSE's wholesale debt market has shrunk considerably since its all-time peak in 2003-04. The WDM segment saw record net traded value of Rs 13,16,096 crore in 2003-04. In contrast, this value stood at just Rs 6,33,178crore during 2011-12, a 51 per cent decline.
Nevertheless, performance has been improving over the last seven years. Net traded value declined sharply after 2003-04, tanking by over 83 per cent till 2006-07. Thereafter, it has been rising every year, but is still nowhere close to the all-time high.
The average size of the daily trades in the WDM segment witnessed a similar trend, declining by nearly 80 per cent between 2003-04 and 2006-07. Since then, it has recovered marginally, rising by 17 per cent to Rs 2,649.28 crore in 2011-12 vis-à-vis the previous year. This is still 40 per cent less than the level seen in 2003-04.
Trading volumes
In the case of trading volumes, there was a sustained decline between 2003-04 and 2008-09, with a 90 per cent reduction in the number of transactions. The trading volumes have since risen marginally. The number of trades that took place in 2011-12 was 87 per cent lower than the volumes seen in 2003-04, though it was up 15 per cent vis-à-vis 2010-11.
However, the average size of trades in 2011-12 was nearly four-fold higher than in 2003-04. But this was 1.6 per cent lower than the all-time high seen in the previous year.
The Indian bond market is small even compared to other Asian countries, with the lack of liquidity being the biggest constraint. Daily trading volumes are less than 1 per cent of outstanding bonds.
The big investors
Furthermore, the bulk of the outstanding stock is government bonds, where interest rates are fixed. With retail participation minimal, banks and insurance companies are the big investors, holding nearly 70 per cent of outstanding gilts.
This has created problems: Insurance companies are long-term holders of bonds and banks don't have to trade either, as they have shifted a sizeable portion of their holdings to the held-to-maturity (HTM) category.
Corporates, on the other hand, seem to prefer private placement of debt over a public float. The market depth is further hampered by the fact that investors like to play it safe, with appetite restricted to top-rated companies.
Sawnee EMC announces rate decrease - Access North GA
The reduction is tied to an adjustment in the wholesale price Sawnee pays for power - the Wholesale Power Cost Adjustment (WPCA). The WPCA is a component of the retail rates by which most Sawnee EMC electric accounts are billed.
For Sawnee EMC electricity billed in the month of June, and until further notice, the WPCA factor will be reduced to $0.018165/kWh from its previous rate of $0.0220/kWh. This action affects all Sawnee EMC residential members and most commercial accounts by effectively lowering the amount each member pays for their electricity.
The projected savings for an average account that uses 1,500 kWh would be approximately six dollars per month. However, the actual dollar savings will vary depending on the level of energy usage; should a Sawnee EMC member average more electricity usage in a month, they will see even greater dollar savings, according to EMC officials.
For a number of reasons, we have experienced a reduction in our purchased power expenses for the year, and as a cooperative, we strive to pass these savings along to our members, said Michael Goodroe, President and CEO of Sawnee EMC. We are very pleased to be able to deploy a retail rate decrease, especially going into the summer when most members have higher usage. Of course, lower rates are always welcome news no matter what time of the year it is.
Blake House, Vice President of Member Services, added, We will continue to monitor the factors that drive our cost and that influence the WPCA and should we see lower costs, it would be our hope that we could pass these savings along to our members with further reductions; however, this all hinges on future costswhich are obviously unknown at this time.
Sawnee has customers in Fulton, Cherokee, Dawson, Forsyth, Lumpkin, Hall and Gwinnett counties.
For additional information or questions regarding WPCA or any aspect of your Sawnee EMC account, you can call 770-887-2363 or email at customerservice@sawnee.com.
Barbara Lafleur's Naked Shopping Spree Attracts The Eyes Of The Law (VIDEO) - Huffington Post
A nude woman who calmly walked into two New York businesses this week shocked employees and attracted the gaze of more than one startled shopper.
Temperatures may have only been in the 60s in Saratoga Springs on Tuesday, but that did not stop 49-year-old Barbara Lafleur from stripping down to her birthday suit while she went shopping along Route 67, authorities said.
"It was bizarre. It was a very bizarre case. We've never had anything like this happen," Saratoga County District Attorney James Murphy III told The Huffington Post.
Lafleur's first stop was Curtis Lumber, where surveillance cameras captured her strolling casually through the store. Contacted by HuffPost Friday, store manager Bob Eakin said he was no longer allowed to comment on the incident. In an earlier interview with the Times Union, Eakin said Lafleur asked a couple of employees what time it was, told them to "Have a good day," and then walked out.
"No one wanted to say much to her," Eakin told the newspaper. "It's not a situation you want to be involved in."
After leaving the lumber yard, Lafleur allegedly walked a short distance to a Stewart's Shops convenience store, where police say she again did little to protect the modesty of the shopping public.
"The clerk said, 'Excuse me, ma'am, did you know you have no clothes on?' and she said, 'Oh yeah I'm totally fine with that,'" Murphy explained.
Stewart's Shops spokesman Tom Mailey said the manager of the store was initially concerned about the woman.
"When something like that happens, I think your first concern is, is something wrong, so he chatted with her briefly and [then] asked her to leave," Mailey told HuffPost.
The Saratoga County Sheriff's Office was called and the woman was picked up and taken for a mental evaluation.
"A psychiatrist examined her and said she is perfectly fine, so that was a different kind of response than we had anticipated," Murphy said. "She was not on any drugs or medications we are aware of."
So why the nude shopping spree?
"She is just a person who believes in the freedom of nudism. That was her explanation," Murphy said.
Lafleur was released pending a future court appearance. If convicted on a misdemeanor charge, she could face a fine and a maximum sentence of 90 days in jail.
"This [incident] was a first for us," Mailey said. "I'm probably not in favor of it happening more, but it certainly has created some noise, that's for sure."
CAUTION: Video contains nudity
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